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Research Firm: Samsung/ Apple Rank 1st/ 2nd in Global Handset Mkt Shr Last Yr, Yet with Less Shr
14 Jan 2025 09:11
Samsung Electronics secured the top position with a 19% share of the global smartphone market last year, while Apple (AAPL.US) held an 18% share, ranking second, both experiencing a YoY drop of 1 ppt in market share, according to data from Counterpoint Research. In contrast, XIAOMI-W (01810.HK) saw its market share rise by 1 ppt to 14%, ranking third.

Counterpoint Research also pointed out that global smartphone sales rebounded by 4% YoY last year, with 2023 being the worst year in a decade for sales.
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